Who We Are

McCoy’s RVA Youth Sports and Mentoring Services exists to mentor, guide, and develop the next generation of leaders in Richmond. We serve inner-city youth by providing consistent mentorship, academic support, life-skills training, and structured sports programs that keep kids active, focused, and surrounded by positive role models.

Our heart is mentorship.
Sports are the tool we use to connect with young people, but our mission goes far beyond the field. Every program is designed to build discipline, strong character, confidence, and purpose in each student we serve. We believe every child deserves someone who shows up for them, believes in them, and helps them envision a brighter future.

Our Mission

To empower inner-city youth through mentorship, education, and athletics, equipping them with the discipline, leadership, and character needed to succeed in life. We create safe spaces where young people are guided by caring mentors, encouraged in personal growth, and supported in discovering their purpose on and off the field.

Our Vision

To see every young person in Richmond rise with confidence, purpose, and opportunity, becoming leaders who impact their families, schools, and communities for generations to come.

10 Core Values

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